If you are looking for a way to get your listing to outshine others on the market, then investing in professional real estate photography is best. We know that a professionally captured photo will attract potential buyers, thus selling faster. Luckily, real estate photographers in Houston have all it takes to make your listings shine within the crowded market! Not only will this give you an upper hand when selling it, but it will also positively impact the house’s value by giving it a high-class appearance that can be found in high-end homes.

Real estate photography industry is a very competitive field with many photographers. This means looking for the best one for your prerequisites is like looking for a needle. In a haystack since only a few are experienced and can do the job the right way.

You just need to ensure that you find someone who is qualified and has experience in creating high-quality photos, which, according to statistics, command a 47% higher asking price. The best photographer should have an eye for creativity and style that can capture beautiful pictures that will pique a customer’s interest.

What to Consider When Looking for a Real Estate Photographer in Houston

Being in real estate is never easy, and if you are a first-time owner, you might feel overwhelmed by the many variables that come into play. You have to know that being a real estate owner isn’t just about owning a house – it’s also about marketing it in the right way. To do this, you must have a professional photographer and not just any but specifically a real estate photographer. Here is an article written about the reasons to hire a professional real estate photographer for your home.

Keeping up with technology isn’t easy in this competitive world. But, to stay in the game, every aspect counts, especially the photography used to present the listing. The photo quality plays a pivotal role in the leads you’ll make and a customer’s final decision. This is true considering the fact that 90% of information processed by the brain is visual.

According to studies, only 35% of agents use professional photographers, and you may think hiring one is unnecessary. Hiring a real estate photographer is one of the best investments you can make for your business and listings. Even though it’s difficult to find the right photographer to take pictures of your home or property, you should remember that you can’t just get any person to do the work for you. It’s imperative to hire a photographer with the right set of skills and know-how to get the job done.

Looking for a professional real estate photographer can be challenging, but you can use certain factors to narrow down the list. Read on to learn more about them.

Scrutinize Their Experience

Photography isn’t learned from books or in school. A formal education is not required to become a professional photographer. Many of you have at least encountered individuals who are self-taught wizards in the real estate industry. With just a mentor, you can add value to your learning process. Experience is the key here.

Being a professional photographer is about experience, how long you have been doing this, how many pieces of work you have done, and what types of clients you usually deal with. All these are just some of the questions that will help you decide whether or not the photographer is qualified to do the job. Although experience is not everything, you must consider it when looking for a real estate photographer in Houston.

Ask About Equipment

Figuratively, a camera doesn’t make the photographer; it’s the photographer that makes the camera. This is to say that the newest, flashiest, and shiniest equipment does not make the photographer a good one. Do not put much focus on the equipment being used. Instead, focus on the photographer and how he or she uses it.

Some of the equipment are more helpful than others. Look for a photographer that works digitally. The camera should be mirrorless or a DSLR with several lenses. Modern mirrorless and DSLR camera bodies mean they will take a higher megapixel photo.

Your main goal here is to have brighter, clearer, and more detailed images to give your buyers a feel for the home. Many professional cameras can produce good-quality photos, but it’s still ideal to see what the photographer offers.

Discuss The Post-Production Process

A good photographer will tell you that a picture taken from the camera is not the finished image. Maybe you think that all real estate photos aren’t edited, which is very far from the truth. Cameras do not always capture things the same way we perceive them. As such, there is work to be done to make these pictures pop.

Ask the photographer about the specific editing programs they use. The general programs are enough, but it’s better if they have some special ones that help make their photographers unique. It’s also the post-production process that will give your listing a professional look.

The photographer should be able to give you a rundown of how they edit the photos. Not all real estate photographers are experts in the post-production process. A good real estate photographer should have wide knowledge about post-production editing and should be able to present you with ideas for the images you will be taking.

We know that this may be hard, but focusing on the details of a photography package is the key to creating a good marketing strategy for your property, and boosting your customer base will surely multiply in no time.

Check the Portfolio

Looking through the photographer’s portfolio is a necessary step in deciding whether or not to hire them for your work. As you do this, consider their style of photography and how it fits with yours. If you’re looking for a flashier and more modern style, then make sure you choose a photographer that can bring out the same outcomes.

Consider Price

The value of a well-shot listing is immeasurable. The right photography can make all the difference in your property’s value and help your photo stand out from the crowd. However, you also must consider that a well-captured listing can be expensive.

The main reason people don’t get professionals to do real estate photography is that they are expensive, but is that really the case? People only look at the price but don’t look at the result. Remember that you are not only paying for the time the photographer takes to capture your pictures but also the time they’ll spend editing the pictures and the equipment they use, not forgetting their experience to bring out stunning photos. So, don’t focus so much on price. You are paying for what you’ll get in return.

Always keep your budget in mind while looking for a real estate photographer in Houston. This will help you find an expert that fits your budget.

Wrap Up


Real estate photography should be taken seriously, since it relates to property selling. A photo can sell the property or drive away potential customers. So, photography is very paramount in this field.

You must find a real estate photographer in Houston who knows how to fine-tune the photos and can bring out the best features of your listing. A photographer who has perfected their craft will be able to market your home with the right angles, lighting, and scenery.

You can only get the best person if you consider the tips mentioned in this post. Check out the portfolio to see what kind of photos taken, how they capture the property, their lighting techniques, and how they enhance the color and texture of the homes. The more information you know about a real estate photographer, the better and easier your job will be.